The Ultimate Guide to Finding the Best Jeans for Women

Mother Denim

Finding the perfect pair of jeans can be a daunting task. With so many brands, styles, and fits to choose from, it’s easy to feel overwhelmed. But fear not, my fashion-savvy ladies! As personal wardrobe stylists, we’re here to guide you through the denim jungle and help you find the best jeans for your body type and personal style.

What is the best brand for women’s jeans?

When it comes to finding the best brand for women’s jeans, it’s all about personal preference. However, there are a few tried-and-true brands that consistently deliver on style, comfort, and quality.

Favorite jean picks from our personal stylists are:


1) Spanx Flares – in the Vintage Indigo Wash or White  (Spanx just added wide leg jeans to their collection, too!) SHOP HERE

Allie says, “I’m pretty passionate about women adding a white jean to their wardrobe. That is one of the main gaps I see in their closets. It’s a great staple to have that gives you more ways to utilize the tops in your closet. Unfortunately, white jeans are from hell and are horrible to find where they don’t make you look two sizes bigger than you are. That’s why I only trust Spanx when it comes to white denim.”

Allie Miller, Be Styled Co., Stylist

Spanx Flare jeans seen here. Images on left and right from Spanx

2) Free People Jayde Flares – so many colors and only $98!! (Size down, they have a lot of stretch!) SHOP HERE

3) Good American Cropped – I’ve had clients buy these and love them, including plus size women. A cropped jean is the most versatile jean! It can be dressed up or down and worn with so many different shoes. You just have to be sure they hit at the right place, just above the ankle. SHOP GOOD AMERICAN HERE

Images from Good American


  1. Mother Denim. Blair’s favorite jean brand of the moment. Mother is a boutique L.A.-based brand are known for their unique styles, quality denim with an indie spirit while still offering fits and washes that appeal to a wide range of people. SHOP HERE

2. Anthropologie Colette Crop Jean: This is probably Blair’s best selling jean from Instagram. A cropped jean is great because your shoe options are pretty endless when it comes to this style since you don’t have to worry about the jean hitting at a weird spot on the shoe. SHOP HERE

Anthropologie Colette Cropped Jean seen here.

3. Express Straight Leg: This is a great budget friendly jean and a straight leg jean never goes out of style. SHOP HERE.

Express Straight Leg Jean styled 8 ways

4. Madewell Perfect Vintage Wide Leg Jean: A wide leg jean is super on trend for Spring 2023 and pairs well with loafers or mules and a more fitted top. SHOP HERE.

Images from Madewell, Be Styled Co, Madewell

What style of jean is most flattering?

The most flattering style of jean depends on your body type. The most universally flattering jean has got to be the Spanx flare or straight leg jean but if you’re still unsure, here are a few general guidelines to follow:

  • Hourglass: Look for high-waisted jeans with a flared or wide leg.
  • Pear-shaped: Opt for bootcut or flare jeans to balance out wider hips.
  • Apple-shaped: Go for straight or skinny jeans to elongate your legs.
  • Athletic: Look for high-waisted skinny jeans or boyfriend jeans for a relaxed yet flattering fit.

Speaking of body types, we have a free 10 page e-book on how to dress for your body when you subscribe here.

What jeans should every woman own?

Every woman should have a few staple pairs of jeans in her wardrobe. Here are the must-haves:

  • Classic blue jeans: A versatile pair of medium-wash jeans that can be dressed up or down. Usually a lighter wash will have a spring/summer and more casual vibe while darker wash can be more appropriate in winter and for a dressier look.
  • Black jeans: Perfect for a night out or a polished daytime look. SHOP BLACK JEANS
  • White jeans: A fresh and chic option for spring and summer. Yes, you can wear them all year long! Old rules for not wearing white after Labor Day don’t apply here. SHOP WHITE JEANS
  • Distressed jeans: Add some edge to your wardrobe with a pair of ripped or distressed jeans. Yes, you can wear ripped jeans at any age. If you feel great in them, rock them!! SHOP OUR FAVE DISTRESSED JEAN STYLE HERE.

Which brand is best to buy jeans from?

If you’re looking for a brand that offers a wide range of styles and sizes, Mother Denim and Spanx tops our list. You’ll find high-quality denim that fits like a glove.

Don’t be afraid to invest in a great pair of jeans – you’ll probably have them for an average of 8-10 years and having a great fitting pair of denim is not expensive from a cost per wear perspective.

Finding the best jeans for women is all about trial and error. Don’t be afraid to try on multiple brands, styles, and fits until you find the perfect pair for you. Remember, confidence is key, and when you find the perfect pair of jeans, you’ll feel unstoppable.

Want to explore all styles of jeans for 2023? Click on the full denim guide below. Happy shopping!
Written by Jennifer Deyo